INTRO:

Today's online culture its is more than just having a website.

Web based, cell phone and electronic media interaction is how the current generation of web savvy campers both select a camp and then after the season keep the community alive, as a camp Director you need to be part of this community to increase retention and to expand hot referrals.

Staffing agencies hire and promote international staff online and profiles and social sites give you a stronger understanding about character you are hiring.

Electronic Media distributed to the community enhances the duration of the season and helps secure the individual camp communities feeling of togetherness which secures greater sales.

Online training programs help prepare staff and first time campers for the introduction to a season, savvy media management allows photos, video, audio and more to relax and connect parents during the summer and become powerful promotional tools.

Web, Cell and electronic media is how the current generation of tech savvy campers both select a camp and after the season keep the community alive, Camp Directors should engage in this increasing retention, earning hot referrals and train campers and staff.

Parent connectivity, Staffing and Online marketing all require an understand of how to harness this media.